4 ways Apple missed the mark with iPhone 6s

苹果is the toast of the tech world this week, thanks in no small part to the introduction of its latest iPhone duo. However, the new iPhone 6s and 6s Plus lack a number of enhancements that in some ways leave them lagging behind the competition.

REUTERS/Beck Diefenbach

"The only thing that's changed is everything."

That's Apple's tagline for its shiny new iPhone 6s and iPhone 6s Plus smartphones. It has a nice ring to it, right? But there's one hitch: It's not true.

The company's CEO, Tim Cook, acknowledged as much yesterday, during the big iPhone 6s unveil in San Francisco. "While they may look the same, we have changed everything about these new iPhones."

The new iPhones don't just look similar; they lookexactly the same,一个新的粉红色,不仅如此除外Rose Gold,color option. It's not uncommon for Apple (or any technology vendor) to exaggerate when showing off new products. In fact, it's par for the course — the late Steve Jobs called the first iPad "magical" in 2010, and as far as I know, it never made anything disappear, or even levitate, for that matter.

tim cook iphone 6s everything changed

But yesterday's embellishment rubs me the wrong way. As a long-time iPhone user, I was watching the event closely, with a focus on one specific feature that endlessly irks me about the current iPhone 6. When Apple purposefully avoided mentioning the feature during its event, I started thinking about other things the new iPhones lack.

[Related Feature:6 things iPhone 6 does that Galaxy Note 4 can't]

The new Apple smartphones impress in many ways, and none of these missing features listed below are deal-breakers. I'm particularly excited about the potential of the3D触控技术built into the displays and the upgraded, 12MP iSight cameras. I also plan to wake up at an ungodly hour on September 25 to wait in line on what will surely be a brisk and rainy Boston morning, with all the other iAddicts who gotta have it, to make sure I get my iPhone 6s on launch day.

That said, Apple did miss the mark in a number of unfortunate ways.

iPhone 6s display dismay

The feature Apple blatantly glossed over during the big iPhone 6s unveil? Display resolution. The display resolutions of the iPhone 6s and iPhone 6s Plus are the same as previous-generation iPhones. More specifically, both the iPhone 6 and 6s have 4.7-inch Retina displays, with 1334 x 750-pixel resolutions at 326 ppi. The iPhone 6 Plus and 6s Plus have 5.5-inch Retina displays, with 1920 x 1080-pixel resolutions at 401 ppi.

所以呢, you ask?If it ain't broke, don't fix it.

嗯,这是打破了,至少比今天的其他高端设备。

Ever since Ireviewed the Galaxy Note 4,一年多以前,我不禁看我的iPhone的显示屏,有点不屑。(银河注4和注5都具有5.7英寸的显示器,与1440 X 2560像素,在518 PPI)的iPhone 6屏幕不亮或活力,并且它缺乏清晰度的相同的水平在过去两代of Samsung Galaxy Note phones. (The display on the Galaxy S6 is even better, which makes the iPhone 6 look even worse.)

Clearly, Apple prioritized other key hardware components over the display. Perhaps it thinks tagging a "Retina" onto the name of its displays is enough for most consumers. Perhaps it is. But not for me, and I'm disappointed.

16GB iPhone 6s storage not enough, 32GB not available

The new iPhones are available in three storage configurations: 16GB, 64GB and 128GB. Apple decided it didn't want to make a 32GB version available, and that's also unfortunate.

事实是,16GB可能是不够的,对于普通用户,尤其是当你考虑新的iSight摄像头功能,可以捕捉4K视频。任何人的谁开枪打了一堆高分辨率的视频剪辑在很短的一段时间内都知道手机的存储填充(甚至与所有这些云存储选项),以及4K文件,如果你记录的不仅仅是一分钟有多快是巨大的或两个。对我来说,16GB版本甚至不是一种选择,我怀疑我并不孤单。

苹果should release 32GB, 64GB and 128GB versions. A 32GB version still might not be enough for some folks, but it's unquestionably more suitable than 16GB of storage. I think 32GB would be enough for me, but now I'm going to have to shell out another $100 for the 64GB iPhone 6s instead of the entry-level phone. What's worse? I suspect that's exactly the way Apple wants it.

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